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Marketing tips, quick reads, and news to help marketers think differently.

People

Creating a Culture That Engages and Empowers (and Keeps!) Your People

Today’s managers need to be mentors and leaders. Why? Because they set the tone for their business, developing a culture that helps attract the right people. But it can also be the reason why people leave. Don’t miss this article that looks at how to create and keep a culture that engages and empowers people, what an ideal work environment looks like, and this bonus content — best practices that will help unify and strengthen your team!

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People

The Motherload

Brandi Gangel, VP of Audience Data and Marketing, celebrates moms who are building careers and families.

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Social Media

Using Social Promotion to Gain an Advantage: An insight into the tools that are a click away

Social media has become a medium that has exploded into mainstream popularity over the last ten years. Every industry has begun a transition into using social media for promoting their videos, products, and advertisements. Social media used to be looked at as simply a platform of expression for people to go and put out their thoughts, but it has transitioned into a marketing tool that can benefit your business in many ways.

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Storytelling

Creativity and Captions

A great article can get overlooked by something as simple as a bad caption, this is a part of the reason they are so essential.  

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Green feeling lucky with video icons
Social Media

Luck and Live Video

Live video is the perfect way to create excitement and intrigue and boost engagement with your social media followers.

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#giveaway announcement
Social Media

The Three Elements of a Successful Social Giveaway

Looking for a strategy to help your brand standout amongst the competition? What if I told you that there was a marketing strategy to rapidly gain followers, spread brand awareness, and direct audience traffic, all with the same piece of content!

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