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Audience
Audience

Crafting an Audience Strategy that Delivers

Mike Maleski, Executive Vice President of Babcox Media, highlights a longstanding partnership with a major automotive equipment firm, showcasing how their transition from print to digital branding, supported by Babcox Media’s expertise, continues to amplify their reach and engagement with key audiences.

Customization
Audience

Cultivating a Custom Sponsorship that Delivers the Essence of Your Brand

Unlock the power of custom sponsorships with Randy Loeser of Babcox Media. Explore innovative collaborations that go beyond logos, delivering your brand’s essence directly to your audience. Reshape your 2024 content strategy with bespoke sponsorships, tailored just for you.

buyer persona
Audience

Marketing to the Right People: How Well Do You Know Your Audience?

Dive into the process of creating detailed personas that humanize your customers, and find out how Babcox Media can guide you through engaging your audience across various platforms. Speak directly to your audience’s needs and preferences, because when they ask, ‘Are you talking to me?’, your answer will be a confident ‘Yes, we are talking to you!’

Audience

Engaging With Followers

It’s great when people love your content, but not everyone is going to be a fan all of the time. Learn how to respond and grow from engaging with your audience.

Audience

This is the Month to Create a Cause Marketing Strategy

Companies like yours can stand in solidarity with Breast Cancer Survivors and those who are still fighting the disease by integrating social media campaigns, sales events, branding strategies and more with Breast Cancer Awareness Month related content.

Audience

The Power of Audience/Engagement

If you would have told me five years ago that our Instagram channel would have more than 90,000 followers today, I would’ve had a hard time believing you. But now that we’re here, we are using it to our advantage.