Looking for a strategy to help your brand standout amongst the competition? What if I told you that there was a marketing strategy to rapidly gain followers, spread brand awareness, and direct audience traffic, all with the same piece of content!
We should all love our content, but we should also be sure that our content is loved by our audience.
It has become incredibly important to include the use of multimedia content in your strategies in the online world we live in today.
Companies like yours can stand in solidarity with Breast Cancer Survivors and those who are still fighting the disease by integrating social media campaigns, sales events, branding strategies and more with Breast Cancer Awareness Month related content.
If you would have told me five years ago that our Instagram channel would have more than 90,000 followers today, I would’ve had a hard time believing you. But now that we’re here, we are using it to our advantage.
Podcasts are taking over the digital space, and it’s important for digital marketers to know how to promote them. This is a breakdown of how a campaign strategy was created for Tomorrow Technician’s T2IQ Podcast and its livestream finale event.
By meeting the modern consumer wherever they are, Integrated Marketing Communications promotes relevant and consistent brand messaging.
While the overall readership numbers may appear small compared to other B2B digital brands, what makes AMN unique is its fiercely loyal and dedicated reader base and an exceptional click-through rate.
Merriam-Webster defines personification as the attribution of a personal nature or human characteristic to something nonhuman. Here at Babcox, we implement personification by cultivating an authentic brand voice online, focusing on real relationships over vanity metrics, and proactively networking within our communities.Â
By the end of that first year in 2017, we hit 2,000 followers. By August 2018, we hit 5,000. But I was after the coveted 10,000 follower number. It was at this mark that Instagram gave you the capability to add links to stories so viewers could ‘swipe up’ to read. We hit 10,000 by November 2018 and at that point we were using Instagram in many different ways.