Sales and marketing have always had a unique relationship within the ecosystem of a B2B business. Both roles are interdependent, but seldom collaborative. However, an increasingly popular marketing tactic has presented sales representatives and marketers a golden opportunity for meaningful overlap.
Prove the ROI of your Marketing Program!
A webinar helps you:
- Position your company as a thought leader.
- Generate Leads (plus detailed user data).
- Deliver an impactful branding message.
It doesn’t matter if you already have a topic and presenters in mind, or if you need help creating an idea from scratch. Our team of experts makes it easy!
Each webinar includes a wide range of marketing, including:
- Dedicated Email Invitations
- Text Promotion on Websites
- Website Display Ads
- eNewsletter Ad Promotion
- Social Posts
A full suite of post-event reports helps you establish an ROI.
- Full registrant and attendee lists, results of custom questions and other audience interactions, post-event survey results, and a PowerPoint executive summary of the event highlights.
There are certain instances when targeting smaller, more specific segments of your audience – particularly those further down the sales funnel – is actually worth more of your time and money than casting the widest net possible. That’s where topical targeting comes in.